Interzoo 2026: Strong Results and New International Opportunities for REFINE PET FOODS

The participation of REFINE PET FOODS at Interzoo 2026 concluded with very positive results, confirming the strong dynamism of the international pet food market and the growing interest in innovative, high value-added products.

Despite initial expectations regarding visitor attendance being relatively cautious, partly due to the current geopolitical scenario, the exhibition recorded significant visitor traffic throughout all days of the event. Once again, Interzoo proved to be a strategic reference point for companies, distributors and industry professionals from all over the world.

Among the most noticeable trends observed during the exhibition was the increasing presence of visitors and operators from South American countries. This is an interesting signal that may also reflect the new commercial perspectives linked to the Mercosur agreement, highlighting the growing interest in partnerships and distribution development between Europe and South American markets.

For REFINE PET FOODS, the exhibition represented an important opportunity for networking and business development. Our stand welcomed a high number of visitors, with many qualified meetings and strong interest in both the brand positioning and the ongoing expansion of the product portfolio.

In particular, the Snack and Supplements ranges attracted the highest level of attention. Visitors showed strong interest in products combining quality, functionality and added value, confirming a market trend increasingly focused on solutions dedicated to the everyday wellbeing of dogs and cats.

Participation in Interzoo also allowed us to strengthen existing relationships, develop new international contacts and gather valuable strategic feedback to support the brand’s future development across different markets.